Why premium domain names are good for your business.
Premium domain names are brand names that pass the 'radio test' with ease. They are short, memorable, and easy to communicate. For this reason, they stand out and tend to automatically emit an impression of authority and trust with consumers.
They are easier to remember.
A memorable name can be easier to brand and helps increase the likelihood of customers finding you, over your competitor.
They bring more traffic.
Users are more likely to click on the domains that are automatically perceived to be more credible and “brand-like.”
They appreciate in value.
As more businesses move online, premium domain names become increasingly rare and as a result more valuable.